Workshop: Graphic Designer’s Perspective

When good calligraphy doesn’t make for a good project, it might be an overall design problem.

Local artist and teacher, Jim Prokell, will be giving a class, “Graphic Designer’s Perspective”.

Sunday, March 20, 2011
10 AM – 4 PM
Fee: $40

Registration Deadline: Friday, March 18, 2011

Visual Dialogue

  • Brief Introduction
  • The Artist role & responsibilities
  • Influences:
    • Culture
    • Architecture & Mathematics: Sciences & Music
    • Organic/Nature
  • Audience(s) & Clients-the artist in a business landscape, dancing with clients

Exercises: Exploring visual vocabularies & principles their possibilities & effects

  • Space Relationships, Proportions & Rhythms
    • Design principles applied
    • The power of white space
    • Page design and the Bauhaus
  • Textures, weights, tensions & balance
  • Creating successful page solutions-QUICKLY
    • Designing with positive & negative space

Exercises: Introducing the Pentagram/Push Pin/Lubalin Experience…

  • Transforming Letters & Symbols into thoughts
  • Words and visual forms-their communication impact & moods
  • Solving single page design problems
  • Challenging safe solutions—“Letting Go”

Closing Discussion

  • Trusting your decisions

Jim Prokell Bio

With a background in painting and teaching, Jim has earned more than 100 graphic design awards in regional, national and international competitions. His paintings and sculptures-from monumental bronzes to oils and water colors, portraits and landscapes-hold pride of place in a myriad of public and private collections across the country.

Tools and supply list will be provided to registrants.

Workshop registration form

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